I joined Impression’s graduate scheme in July 2018, after graduating from Nottingham Trent University with a degree in Marketing. Since a young age, I’ve had a large passion for marketing, whether it be helping local businesses in my hometown of Cambridge with their social media platforms and websites to create brand awareness, to organising and implementing innovative guerilla marketing stunts around the university campus for the global computer networking brand, Bumble.
My first encounter with Impression was during a networking event with local business owners at NTU during 2015, to which I have been working part-time during my final year at university as an SEO Analyst since October 2017. Whilst working within my primary field of interest, SEO, my days at Impression involve; extensive keyword research and mapping, measuring and tracking relevant KPIs, and proposing appropriate link-building and blogging strategies for our clients, with a large interest in developing my technical SEO skill set.
In my spare time, you’ll find me engrossed in attempting to solve crime documentaries, being absolutely in awe of photos of dogs and trying to not look like an amateur snowboarder during my winter holidays.