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Webinar

Leveraging Behavioural Science: 5 more tips to influence customer behaviour [3 of 3]

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In this final part of our Behaviour Science series, Head of Behavioural Science, Mike Weir looks at 5 more tactics you can leverage to customer behaviour in your marketing & UX.

Watch part one of the series here and part two here.

Utilising the M.I.N.D.S.P.A.C.E model, discover how these tactics can be harnessed to impact customer decision-making, preferences, and actions positively. Gain valuable insights into consumer psychology and learn how to apply these tactics to optimise your user experience.

In this short, actionable 15-minute webinar you’ll learn:

  • How does salience influence customer behaviour?
  • How customer priming works with examples
  • How moods, emotions and feelings influence purchase decisions
  • How consumers make commitments to purchases varying on levels of investment
  • The importance of ego, status and self-perception in leveraging purchasing behaviours

Want to learn more? Get in touch with our team to find out how we can help you leverage Behavioural Science to improve your marketing performance.