Our expert Paid Media team run programmatic Search Ads 360 and Display & Video 360 campaigns at scale to reach new audiences based on their interests, browsing history, demographics and more. Let us fully manage the platform for you or alternatively work with us on a consultancy basis for your media planning and tech.
The Google Marketing Platform tech stack allows for granular audience targeting across all network inventory, scalable creative and pixel management, and effective campaign management.
If you’re looking for advertising across multiple channels then conversion attribution can sometimes be difficult — each platform looks to be performing well but the sum of conversions is greater than reality. Google Marketing Platform allows us to manage the data and be sure of a truer return on advertising spend metric.
Reporting too can be awkward. Within Google Marketing Platform we can configure executive and manager level snapshot reports to keep you well informed of your campaigns’ progress.
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