The Challenge
The Robin Hood Fund needed to expand their reach and drive more donations, while of course keeping costs at a minimum. Our objective was to drive as many donations as possible.
Robin Hood Fund had run some Facebook advertising before, however their results were limited due to a lack of experience on the ads platform and time to manage the campaigns.
The Robin Hood Fund approached Impression initially for advice on how to spend an advertising grant, and this grew into full Facebook Ads campaign creation and management.
Impression is always looking for ways to help those within our community and across the country via our varied CSR commitments. All work was provided pro-bono, with an advertising grant from the local council providing media spend on Facebook ads.