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Content Marketing Training

Learn how to create compelling content that communicates your core messages, attracts new audiences and supports conversions

Content marketing has become a common component of the most successful digital marketing strategies. Rooted in audience engagement and compelling stories, content marketing is an exciting area of opportunity for businesses of all shapes and sizes.

What to expect from content marketing training

Content marketing training provides businesses with the opportunity to develop their skills and create effective campaigns that outperform their competitors. Invest in content marketing training with Impression and you can expect to leave equipped with the skills and knowledge to make a really positive impact on your business’ bottom line.

Content marketing training provides those businesses with the opportunity to develop their skills and create effective campaigns that outperform their competitors. Invest in content marketing training with Impression and you can expect to leave equipped with the skills and knowledge to make a really positive impact on your business’ bottom line.

1

Developing a Content Marketing Strategy

You'll learn how to use data and audience insight to develop a clear content marketing strategy that's rooted in impactful business goals.

2

Content Marketing Concepts

With a solid strategy in place, you'll learn how to utilise various ideation techniques to come up with a clear concept for your content campaign.

3

Content Marketing Design

The design of your content campaign is important, whether it's a simple blogging hub or a design and development interactive campaign.

4

Content Marketing Development

You'll learn how to develop your content campaign in the format most likely to attract your target audience and encourage the greatest reach.

5

Content Marketing Promotion

The promotion of your content is where it will either float or sink. Learn how to give your content the best chance of success through proven techniques.

6

Campaign Analysis

The analysis of your content marketing campaign is an essential part of your business' continued growth. Learn how to analyse your campaign success.

Get in touch to find out more
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content marketing training

Who would benefit from content marketing training?

Content marketing involves an array of business functions, including design, development, copywriting, PR, content promotion and more.

Our bespoke content marketing training is crafted to your specific requirements and resource, ensuring you learn the skills you need to grow your content strategy.

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How it works

When you choose Impression as your training provider, you’ll receive training crafted specifically for you and delivered by an expert member of our multi-award winning team.

With the training requirements agreed, the training itself can be delivered at our offices in Nottingham or London, or at your place. We can also provide the training online, via Skype or Google Hangouts, meaning it’s accessible to your team even if they’re not all able to travel.

Each session is accompanied by a slide deck and this, along with any supporting materials, is provided to you to use in your own business, meaning you can share it with your wider team and future colleagues, too.

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Find out what we can do for your business

Fill out the form, give us a call or drop us an email. We look forward to hearing from you.