At the end of this blog series, you will have the tools and ability to fix any feed issues, optimise your product attributes and add in external product attributes to supercharge your shopping campaigns.
In this 5 part blog series, we will look at the following areas of feed management and optimisation:
Part 1: Introduction – Equipping you with the right tools to optimise your feed and explaining the different types of feed audits.
Part 2: Find the issues – Whether it is product disapprovals or account warnings, you’ll want to make sure your feed is in good health.
Part 3: Fix the issues – Once you’ve identified the feed issues, this blog will explain how to fix issues at product, feed or account level.
Part 4: Optimise your feed – Now you have a healthy feed with no disapprovals, it’s time to optimise product attributes!
Part 5: External Feed Data – How to dynamically insert additional information into the feed using custom labels e.g. margin brackets or priority product labels.