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Google Analytics 360

Rich, unsampled, enterprise web analytics solution from Google

Fully realise the power in your data by having access to unsampled and multi-dimensional reporting, straight from Google Analytics.

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Why choose Google Analytics 360?

Above and beyond the limitations of the free Google Analytics package, which is best suited to small and medium businesses, the enterprise 360 offering gives the following benefits:

  • Unsampled reporting
  • Data driven attribution
  • Increased dimension and metric limits
  • Custom funnels
  • Leverage more native Google integrations
  • Easy rollup reporting

Our approach

We can offer support at every level, from onboarding through to initial setup, integration with your website and tagging platform of choice, through to ongoing maintenance, reporting and data visualisation.

1

Selection and setup

Enterprise web analytics is a complex decision with risks of vendor lock-ins and interoperability challenges. We’ll help you choose the best complimentary tech stack for your goals.

2

Website and Tag Management integration

Integrate with the chosen tag management tool of your choice - we prefer Google Tag Manager - and ensure your website’s data layer can power the data requirements you’ve selected an enterprise analytics solution for!

3

Audit

Data quality, completeness and depth of possible reporting events appropriate to your business

4

Maintenance and ongoing reporting

We can offer periodical check-ins, alerts and training, data warehousing via BigQuery (or a warehouse of your choice), and data visualisation via Google Data Studio, Tableau or Power BI, depending on your needs. We’re vendor agnostic.

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Specific services

Discover more about our Google Analytics services here:

Large data discrepancies and inaccurate data can cause issues for internal reporting and decision making. Our specialist team offers bespoke Google Analytics 360 implementation and migration that captures the right data for your business.

We provide bespoke solutions for Analytics configuration, as well as data enhancements through Google Tag Manager, custom dashboards in Google Analytics, Data Studio, or any other reporting platform that suits your needs.

Gain greater insight with custom features setup within your Google Analytics 360. Conversion rate optimisation, landing page audits, and granular product and behaviour tracking can all help you gain a better understanding of online shopping habits.

We can provide bespoke consultancy on data layer implementation and custom Google Analytics 360 configuration, providing you with granular insights from user interactions and behaviours.

Integrate data applications with your CRM system, ensuring all data imported is intelligently captured. This can be configured over multiple systems and platforms, providing you with a comprehensive overview of your business.

Data warehousing, ETL and visualisation

We can provide bespoke implementation for data warehousing, allowing you to conduct granular data analysis, build comprehensive reports and visualise data.

Google Analytics BigQuery integrations

Build a strong data infrastructure with Google’s native BigQuery data warehouse solution and integrate them into a variety of software for scalable reporting and insights

Even little adjustments in your conversion rates may result in significant revenue increases. For a more in-depth analysis, we can implement multi-platform ecommerce tagging, mirroring events to different analytics and optimisation platforms, and more.

Our specialist Analytics team can help you get the most out of your data with bespoke Google Analytics training. We deliver sessions to you and your team on-site or virtually.

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