As the Head of Marketing & PR at multi-award winning digital agency Impression, I split my time between marketing the agency itself, managing and growing our PR and content services, and providing digital marketing consultancy to my portfolio of clients.

I also lead on many of the agency’s training programmes, delivering bespoke training courses to brands including Experian, Donington Park and Alltruck PLC, and provide workshops to mixed audiences via clients including Nottingham Trent University, the University of Nottingham and Nottingham City Council. I was a speaker on the main stage at leading digital industry conference Brighton SEO and STAT City Crawl, and regularly speak at other industry events.

I love to write and my work has featured in a range of publications including Search Engine Journal, Search Engine Land, Mashable, Figaro Digital, UX Mag, PR News and Marketing Donut.

In my spare time, I love to skydive and have competed in 4 way and 8 way formation skydiving at national and international level.